Drop the hardcoded FALLBACK_HOTEL_NAME ("Atom") preset and the brand.ts
module. HOTEL_NAME is now a required env var: if it (and the CMS hotel_name
setting) is missing the site fails validation at startup/build with a clear
message instead of silently rendering a placeholder hotel name.
resolveHotelName() resolves CMS hotel_name -> required HOTEL_NAME only.
Callers that used the preset (api/home route catch branch, CMS settings form
default, mobile-nav/logo-generator prop defaults) now use the configured name
or an empty default; the real name is already passed in by server parents.